STRUCTR
STRUCTR
STRUCTR
🏆 IDA Design Award, European Product Design Award
🏆 IDA Design Award, European Product Design Award
🏆 IDA Design Award,
European Product Design Award
🏆 IDA Design Award,
European Product Design Award
Overview
Overview
Overview
To reduce the high rate of construction site accidents, STRUCTR uses AI-powered helmet-mounted cameras and bone conduction technology to detect hazards and alert workers in real time. The system also supports hands-free communication and safety monitoring through a connected management app.
To reduce the high rate of construction site accidents, STRUCTR uses AI-powered helmet-mounted cameras and bone conduction technology to detect hazards and alert workers in real time. The system also supports hands-free communication and safety monitoring through a connected management app.
To reduce the high rate of construction site accidents, STRUCTR uses AI-powered helmet-mounted cameras and bone conduction technology to detect hazards and alert workers in real time. The system also supports hands-free communication and safety monitoring through a connected management app.
My Role
Product Designer
My Role
Product Designer
Duration
10 Weeks
Duration
10 Weeks
Tools
Figma, Rhino 3D, Keyshot, Illustrator, After Effect
Tools
Figma, Rhino 3D, Keyshot, Illustrator, After Effect
Team
Sejoon Kim, Team Lead, UX Research
Lucilla Fell, Visual Lead
Cecilia Li, UX Research, UX Strategy
Team
Sejoon Kim, Team Lead, UX Research
Lucilla Fell, Visual Lead
Cecilia Li, UX Research, UX Strategy
WHY
🧐
Construction workers face some of the most dangerous conditions across any industry, and often work through significant language barriers on a daily basis.
WHY
🧐
Construction workers face some of the most dangerous conditions across any industry, and often work through significant language barriers on a daily basis.
HOW
We investigated the root causes of fatal injuries and studied site culture to understand communication challenges and safety risks at their core.
HOW
🧠
HOW
We investigated the root causes of fatal injuries and studied site culture to understand communication challenges and safety risks at their core.
HOW
🧠
WHAT
STRUCTUR uses computer vision and AI to detect hazards, alert workers, and support clear, real-time communication, while giving managers a centralized platform for safety and project oversight.
STRUCTR uses computer vision and AI to detect hazards, alert workers, and support clear, real-time communication, while giving managers a centralized platform for safety and project oversight.
WHAT
😮
WHAT
STRUCTR uses computer vision and AI to detect hazards, alert workers, and support clear, real-time communication, while giving managers a centralized platform for safety and project oversight.
WHAT
😮
My Role
Product Designer
Duration
10 Weeks
Tools
Figma, Rhino 3D, Keyshot, Illustrator, After Effect
Team
Sejoon Kim
Lucilla Fell
Cecilia Li
WHY
Construction workers face some of the most dangerous conditions across any industry, and often work through significant language barriers on a daily basis.
🧐
We investigated the root causes of fatal injuries and studied site culture to understand communication challenges and safety risks at their core.
HOW
🧠
STRUCTR uses computer vision and AI to detect hazards, alert workers, and support clear, real-time communication, while giving managers a centralized platform for safety and project oversight.
WHAT
😮
Background
Background
The Problem
Uncovering
the unnatural
The Problem
Construction workers operate in some of the most hazardous environments across any industry. On top of daily safety risks, language barriers often lead to miscommunication, further increasing the potential for harm.
Construction workers operate in some of the most hazardous environments across any industry. On top of daily safety risks, language barriers often lead to miscommunication, further increasing the potential for harm.
Construction workers operate in some of the most hazardous environments across any industry. On top of daily safety risks, language barriers often lead to miscommunication, further increasing the potential for harm.
Research
Background
Research
Secondary Research
Secondary Research
Secondary Research
To understand the scale and nature of the problem, we began by researching the construction industry as a whole before diving into specific site-level issues.
To understand the scale and nature of the problem, we began by researching the construction industry as a whole before diving into specific site-level issues.
To understand the scale and nature of the problem, we began by researching the construction industry as a whole before diving into specific site-level issues.
🔍
🔍
🔍
20% of all fatal work injuries occur on construction sites
20% of all fatal work injuries occur on construction sites
20% of all fatal work injuries occur on construction sites
🔍
🔍
🔍
31% of injuries are caused by falls, slips, or trips
31% of injuries are caused by falls, slips, or trips
31% of injuries are caused by falls, slips, or trips
🔍
🔍
🔍
33.3% of project failures are linked to poor communication
33.3% of project failures are linked to poor communication
33.3% of project failures are linked to poor communication
Our research revealed three key factors that make construction sites especially dangerous:
Our research revealed three key factors that make construction sites especially dangerous:
Our research revealed three key factors that make construction sites especially dangerous:
⛑️
⛑️
Safety Not a Priority
Safety Not a Priority
Tight deadlines often take precedence over safety, leading workers to cut corners.
Tight deadlines often take precedence over safety, leading workers to cut corners.
⚠️
⚠️
Momentary Hazards
Momentary Hazards
Many injuries occur in an instant, making them hard to anticipate or avoid.
Many injuries occur in an instant, making them hard to anticipate or avoid.
🗣️
🗣️
Communication Gap
Communication Gap
A large portion of construction workers in the U.S. are non-native English speakers, creating frequent miscommunication and confusion.
A large portion of construction workers in the U.S. are non-native English speakers, creating frequent miscommunication and confusion.
These findings confirmed that lack of safety enforcement, unpredictable hazards, and communication barriers are core contributors to a dangerous work environment.
These findings confirmed that lack of safety enforcement, unpredictable hazards, and communication barriers are core contributors to a dangerous work environment.
⛑️
Safety Not a Priority
Tight deadlines often take precedence over safety, leading workers to cut corners.
⚠️
Momentary Hazards
Many injuries occur in an instant, making them hard to anticipate or avoid.
🗣️
Communication Gap
A large portion of construction workers in the U.S. are non-native English speakers, creating frequent miscommunication and confusion.
These findings confirmed that lack of safety enforcement, unpredictable hazards, and communication barriers are core contributors to a dangerous work environment.
Expert Interview
Expert Interview
Expert Interview
We mapped out the stakeholder map to understand the people and services that are closely related to the lives of the Deaf individuals. This helped us visualize the daily interactions that Deaf individuals usually have in general.
We mapped out the stakeholder map to understand the people and services that are closely related to the lives of the Deaf individuals. This helped us visualize the daily interactions that Deaf individuals usually have in general.
We mapped out the stakeholder map to understand the people and services that are closely related to the lives of the Deaf individuals. This helped us visualize the daily interactions that Deaf individuals usually have in general.
Insights
Insights
Insights
💡
💡
Evolving Safety Practices
Evolving Safety Practices
Construction companies are beginning to prioritize worker safety through proper equipment use and regular maintenance.
Construction companies are beginning to prioritize worker safety through proper equipment use and regular maintenance.
💡
💡
Budget Allocation
Budget Allocation
Around 3-5% of project budgets are now dedicated to safety measures, including equipment, training, and site protection.
Around 3-5% of project budgets are now dedicated to safety measures, including equipment, training, and site protection.
💡
💡
Rising Need for Translation
Rising Need for Translation
Language barriers on diverse job sites continue to pose safety risks, increasing the demand for on-site translation and communication support.
Language barriers on diverse job sites continue to pose safety risks, increasing the demand for on-site translation and communication support.
💡
Evolving Safety Practices
Construction companies are beginning to prioritize worker safety through proper equipment use and regular maintenance.
💡
Budget Allocation
Around 3-5% of project budgets are now dedicated to safety measures, including equipment, training, and site protection.
💡
Rising Need for Translation
Language barriers on diverse job sites continue to pose safety risks, increasing the demand for on-site translation and communication support.
Ideation
Ideation
Ideation
Selected AI
Selected AI
Selected AI
Branding
Branding
Branding
Our branding evokes a sense of clarity, innovation, and reliable support.
We aim to elevate communication and teamwork on construction sites, enabling smooth collaboration, stronger oversight, and greater project success. STRCTUR helps teams build with confidence and move forward with efficiency.
Our branding evokes a sense of clarity, innovation, and reliable support. We aim to elevate communication and teamwork on construction sites, enabling smooth collaboration, stronger oversight, and greater project success. STRCTUR helps teams build with confidence and move forward with efficiency.
Our branding evokes a sense of clarity, innovation, and reliable support. We aim to elevate communication and teamwork on construction sites, enabling smooth collaboration, stronger oversight, and greater project success. STRCTUR helps teams build with confidence and move forward with efficiency.
Physical
Product Development
Physical
Product Development
Physical Product Development
As the Product Designer, I led early concept sketching to explore both UX interactions and physical product form. These sketches helped visualize how the helmet device could function intuitively on-site, balancing comfort, usability, and technology integration in high-risk environments.
As the Product Designer, I led early concept sketching to explore both UX interactions and physical product form. These sketches helped visualize how the helmet device could function intuitively on-site, balancing comfort, usability, and technology integration in high-risk environments.
As the Product Designer, I led early concept sketching to explore both UX interactions and physical product form. These sketches helped visualize how the helmet device could function intuitively on-site, balancing comfort, usability, and technology integration in high-risk environments.
Digital
Product Development
Digital
Product Development
Digital
Product Development
The lo-fi design focused on clarity and ease of use, using bold, high-contrast elements to stay visible in any weather. Unlike this, the Big Bento design depends on sunlight for visibility, which limits its effectiveness in low-light or poor weather conditions.
The lo-fi design focused on clarity and ease of use, using bold, high-contrast elements to stay visible in any weather. Unlike this, the Big Bento design depends on sunlight for visibility, which limits its effectiveness in low-light or poor weather conditions.
The lo-fi design focused on clarity and ease of use, using bold, high-contrast elements to stay visible in any weather. Unlike this, the Big Bento design depends on sunlight for visibility, which limits its effectiveness in low-light or poor weather conditions.
Final Design
Final Design
Final Design
NEXSTEP 1
NEXSTEP 1
NEXSTEP 1
Nexstep One was named to avoid overlap with commonly used site terminology, reducing confusion during communication. It’s designed for quick setup and ease of use, with a focus on intuitive installation. The flexible bone conduction headset fits comfortably on any head shape or size, offering both comfort and adaptability.
Its durable build withstands harsh weather, while the open-frame design allows attached devices and cameras to maintain full 360-degree visibility, ensuring optimal AI performance.
Nexstep One was named to avoid overlap with commonly used site terminology, reducing confusion during communication. It’s designed for quick setup and ease of use, with a focus on intuitive installation. The flexible bone conduction headset fits comfortably on any head shape or size, offering both comfort and adaptability.
Its durable build withstands harsh weather, while the open-frame design allows attached devices and cameras to maintain full 360-degree visibility, ensuring optimal AI performance.
Nexstep One was named to avoid overlap with commonly used site terminology, reducing confusion during communication. It’s designed for quick setup and ease of use, with a focus on intuitive installation. The flexible bone conduction headset fits comfortably on any head shape or size, offering both comfort and adaptability. Its durable build withstands harsh weather, while the open-frame design allows attached devices and cameras to maintain full 360-degree visibility, ensuring optimal AI performance.
UI – Tablet
UI – Tablet
UI – Tablet
I designed the entire mobile app interface, starting from wireframes to low-fidelity screens, then applying our brand system to develop a cohesive mid-fidelity prototype. To support upcoming user testing, I prioritized completing the mobile app first, ensuring a strong visual foundation for evaluation.
I designed the entire mobile app interface, starting from wireframes to low-fidelity screens, then applying our brand system to develop a cohesive mid-fidelity prototype. To support upcoming user testing, I prioritized completing the mobile app first, ensuring a strong visual foundation for evaluation.
I designed the entire mobile app interface, starting from wireframes to low-fidelity screens, then applying our brand system to develop a cohesive mid-fidelity prototype. To support upcoming user testing, I prioritized completing the mobile app first, ensuring a strong visual foundation for evaluation.
Our Vision
Our Vision
Our Vision
STRUCTR is a hands-free safety solution powered by AI vision, designed to protect workers without blocking their awareness. Bone conduction headphones enable clear, open-ear communication, while the management app supports real-time worker tracking and intuitive project scheduling. We believe STRUCTR has the power to save lives and shape the future of construction safety on a global scale.
STRUCTR is a hands-free safety solution powered by AI vision, designed to protect workers without blocking their awareness. Bone conduction headphones enable clear, open-ear communication, while the management app supports real-time worker tracking and intuitive project scheduling. We believe STRUCTR has the power to save lives and shape the future of construction safety on a global scale.
STRUCTR is a hands-free safety solution powered by AI vision, designed to protect workers without blocking their awareness. Bone conduction headphones enable clear, open-ear communication, while the management app supports real-time worker tracking and intuitive project scheduling. We believe STRUCTR has the power to save lives and shape the future of construction safety on a global scale.
Interested in exploring more? ✿˖°
Interested in exploring more? ✿˖°
Let’s
Collaborate! ✧˖°
Designing with users at the core, always. If you're ready to create something meaningful, let's make it happen together!
hysujikim@gmail.com
Let’s
Collaborate ✧˖°
Designing with users at the core, always. If you're ready to create something meaningful, let's make it happen together!
hysujikim@gmail.com
Let’s
Collaborate ✧˖°
Designing with users at the core, always. If you're ready to create something meaningful, let's make it happen together!
hysujikim@gmail.com